Let’s make it simple
The Rego identity is much more than our company logo. So let’s make it easy for you to have the right version, of our logo and colours.
Logos
Our Logo is the most visible element of our identity – a universal signature across all Rego communications that acts as a guarantee of quality. It has been precisely drawn for visual balance. It is important that the correct logo file be used to our specifications below.
If your audience isn't familiar with Rego, we recommend using our combination logo.
If your audience is familiar with Rego, you may want to use the logo mark on its own.
Brand Colours
The Rego colour palette is a key brand asset. It’s comprised of a dark navy blue highlighted by a strong burnt orange accent colour.
Our colour palette provides the opportunity to create impactful designs, whilst offering neutral tones for more restrained communications. Therefore always use the exact colour palette displayed here. If a message or illustration is clearer without colour, perhaps it is unnecessary for it to be used.
Rego Navy
Base colour, use for text, use boldly
RGB. rgb(29, 34, 46)
Hex. #1D2242
CMYK. 56 48 0 74
Purple
Neutral colour, use sparingly
RGB. rgb(45, 52, 101)
Hex. #2D3465
CMYK. 55 49 0 60
Rego Red
Accent colour, use sparingly
RGB. rgb(233, 56, 32)
Hex. #E93820
CMYK. 0 76 86 9
Periwinkle
Neutral colour, use boldly
RGB. rgb(200, 207, 228)
Hex. #C8CFE4
CMYK. 12 9 0 11
Rego Green
Accent colour, use sparingly
RGB. rgb(2, 128, 144)
Hex. #028090
CMYK. 99 11 0 44
White
Base colour, use boldly
RGB. rgb(255, 255, 255)
Hex. #FFFFFF
CMYK. 0 0 0 0
Logo misuse
The Rego logo is a custom drawn identity and must not be altered in any way. Here we show you some examples of incorrect logo usage, as there are a number of things that should never be done to our logo.
Χ Do not tilt the logo
Χ Don't display the logo with a coloured background, keep it transparent
Χ Don't display the logo vertically
Χ Do not change the colours of the logo
Χ Don't compress or distort the logo
Χ Do not display the logo on a opaque background in an image